Tuesday 9 March 2010

Q1. In the UK film market, an increase in the number of screens available to show films has not led to an increase in the number of films being shown. Why?

Because they show the same films on multiple screens, and there are 'holdovers' of films, films continue to be shown long after release

Q2. In your opinion what might account for the fact that cinema attendances are down over 7 million in between 2004 compared to 2008? Think about the ‘blockbuster’ films that have been released over the last few years. Could it be that the multiplexes have reached ‘blockbuster saturation’?

The price of cinema, the easy access to piracy and the recession are all parts of the . the budgets and takings of the blockbusters are just so much higher than those of other minor movies that the market has become over-populated with massive films coming out every summer and Christmas.

Q3. In 2004, UK film distributors invested £158.5 million in advertising their new releases and £124m was spent on 35mm film prints and trailers (In future years, digital distribution will reduce this cost significantly) If around 450 new films receive a theatrical release in the UK every year. How much, on average, do distributors spend distributing a film in the UK?

£627,777

Q4. This spending stirred up enormous demand - 167.3 million cinema tickets were bought UK in 2004, an average of 14 million per month. This is great news for cinemas – what’s the downside of all this excitement generated and consumer demand for film releases in the UK?

The more successful movies become, the more piracy they encourage. The maths also does not add up, if the public are buying 14 million tickets, that does not cover the cost, so essentially the companies do not always make money

Q5. In the US, the MPAA reported in 2004 that the average cost of releasing a US film domestically had risen to $39m, in addition to the average production cost of $63.8m, making an overall average production/distribution cost per film of $102.8m. What effect might this have on Hollywood production and distribution if these increases continue?

It will be harder for amateurs to enter the business and the money will stay in one place, in the pockets of the same individuals, it will potentially also increase the price of DVDs and cinema tickets.

Q6. Who, in your opinion, are the current most bankable leading actors for the ‘youth’ market in the UK?

Male Actors: Johnny Depp, Will Smith, Denzel Washington and upcoming actors like Daniel Radcliffe and Robert Pattinson
Female Actors: Pretty much all younger actresses in 20s like Keira Knightley, Megan Fox etc

Q7. Go to the site: and find out the top 10 films in the US last year. Then click on each film to find out the total budget. How many made two-and-a-half times their budget? They’re the only ones who made the studios a profit…

Avatar, Transformers 2, Harry Potter, New Moon, Up!, The Hangover, Star Trek, Blind Side, Alvin + Chipmunks 2 and Sherlock Holmes, the Entire top 10 of 2009 made over 2.5 times their budget

Q8. Find some more recent ‘Indiewood’ type films - ones associated with a certain ‘Art house’ feel yet connected to a big Hollywood studio – look up the companies Fox Searchlight, Paramount Vantage, Sony Pictures Classics, and Focus Features. What connects the output of these specialised companies?

They are involved in discovering new talent and with a low budget making a film that will make the company a massive profit. They are trying to discover a new star that their company will be able to sign

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